{"id":8895,"date":"2025-05-26T12:20:38","date_gmt":"2025-05-26T09:20:38","guid":{"rendered":"https:\/\/botfaqtor.ru\/blog\/?p=8895"},"modified":"2025-05-26T12:20:46","modified_gmt":"2025-05-26T09:20:46","slug":"otchet-ias-uroven-froda-vyros-na-19","status":"publish","type":"post","link":"https:\/\/botfaqtor.ru\/blog\/otchet-ias-uroven-froda-vyros-na-19\/","title":{"rendered":"\u0412 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445 \u0431\u0435\u0437 \u0437\u0430\u0449\u0438\u0442\u044b \u043e\u0442 \u0444\u0440\u043e\u0434\u0430 \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u0441\u043a\u043b\u0438\u043a\u0438\u0432\u0430\u043d\u0438\u044f \u0432 15 \u0440\u0430\u0437 \u0432\u044b\u0448\u0435: \u043e\u0442\u0447\u0435\u0442 IAS"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Integral Ad Science (IAS) \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 \u043e\u0442\u0447\u0435\u0442 \u043e \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0443\u0440\u043e\u0432\u043d\u0435 \u0444\u0440\u043e\u0434\u0430 Media Quality Report (MQR) \u0432 2024 \u0433\u043e\u0434\u0443.<\/p>\n\n\n\n<p><strong>\u0423\u0440\u043e\u0432\u0435\u043d\u044c \u043c\u043e\u0448\u0435\u043d\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439 \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 19%<\/strong><\/p>\n\n\n\n<p>\u0421\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0431\u043e\u043b\u0435\u0435 280 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u044b\u0445 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0445 \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0439. \u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u043d\u043e\u043c\u0443 \u0430\u043d\u0430\u043b\u0438\u0437\u0443, \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043c\u043e\u0448\u0435\u043d\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439 \u0432 \u043d\u0435\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445, \u0433\u0434\u0435 \u043d\u0435 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u044b \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0430\u043d\u0442\u0438\u0444\u0440\u043e\u0434\u0430, \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 19,0% \u0432 \u0433\u043e\u0434\u043e\u0432\u043e\u043c \u0438\u0441\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0438, \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0443\u0432 10,9% \u043a \u043a\u043e\u043d\u0446\u0443 2024 \u0433\u043e\u0434\u0430. \u042d\u0442\u043e \u0432 15 \u0440\u0430\u0437 \u0432\u044b\u0448\u0435, \u0447\u0435\u043c \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445, \u043a \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u044b \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0430\u043d\u0442\u0438\u0444\u0440\u043e\u0434\u0430: \u0432 \u043d\u0438\u0445 \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043c\u043e\u0448\u0435\u043d\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439 \u0441\u043d\u0438\u0437\u0438\u043b\u0441\u044f \u043d\u0430 9,8% \u0438 \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0439 \u043c\u043e\u043c\u0435\u043d\u0442 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 0,7%.<\/p>\n\n\n\n<p><strong>Brand safety \u0438 \u0440\u043e\u0441\u0442 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u043e\u0441\u043a\u043e\u0440\u0431\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0438 \u0441\u043f\u043e\u0440\u043d\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430<\/strong><\/p>\n\n\n\n<p>\u0412 \u043e\u0442\u0447\u0435\u0442\u0435 \u0442\u0430\u043a\u0436\u0435 \u0443\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439 brand safety \u043d\u0430 10,6% \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 2023 \u0433\u043e\u0434\u043e\u043c \u2014 \u0434\u043e 1,5%. \u0425\u043e\u0442\u044f \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u044b\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c brand safety \u0432 \u0446\u0435\u043b\u043e\u043c \u0441\u043d\u0438\u0437\u0438\u043b\u0441\u044f \u0434\u043e \u0440\u0435\u043a\u043e\u0440\u0434\u043d\u043e \u043d\u0438\u0437\u043a\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f, \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440 brand-\u0440\u0438\u0441\u043a\u043e\u0432 \u043c\u0435\u043d\u044f\u0435\u0442\u0441\u044f.<\/p>\n\n\n\n<p>\u0414\u043e\u043b\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430, \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u0449\u0435\u0433\u043e \u043e\u0441\u043a\u043e\u0440\u0431\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0432\u044b\u0440\u0430\u0436\u0435\u043d\u0438\u044f, \u0441\u043f\u043e\u0440\u043d\u044b\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0438 \u0432\u044b\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u043d\u0438\u044f, \u0440\u0430\u0437\u0436\u0438\u0433\u0430\u044e\u0449\u0438\u0435 \u043d\u0435\u043d\u0430\u0432\u0438\u0441\u0442\u044c \u0438 \u0432\u0440\u0430\u0436\u0434\u0443, \u0432 \u043e\u0442\u043a\u0440\u044b\u0442\u043e\u043c \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435 \u0432\u044b\u0440\u043e\u0441\u043b\u0430 \u0434\u043e \u0441\u0430\u043c\u043e\u0433\u043e \u0432\u044b\u0441\u043e\u043a\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f \u0441 2020 \u0433\u043e\u0434\u0430. \u0415\u0433\u043e \u043e\u0431\u044a\u0435\u043c \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u043b\u0441\u044f \u043d\u0430 72% \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0438\u043c \u0433\u043e\u0434\u043e\u043c, \u0447\u0442\u043e \u0441\u043e\u0437\u0434\u0430\u0435\u0442 \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u043d\u044b\u0439 \u0440\u0438\u0441\u043a \u0434\u043b\u044f \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u0438 \u0431\u0440\u0435\u043d\u0434\u0430.<\/p>\n\n\n\n<p><strong>\u041f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u044b \u0432\u0438\u0434\u0435\u043e \u0432\u043e\u0437\u0440\u043e\u0441\u043b\u0438 \u0434\u043e 83,9%<\/strong><\/p>\n\n\n\n<p>\u0423\u0440\u043e\u0432\u0435\u043d\u044c \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0430 \u0432\u0438\u0434\u0435\u043e \u0441 \u043d\u0430\u0441\u0442\u043e\u043b\u044c\u043d\u044b\u0445 \u043a\u043e\u043c\u043f\u044c\u044e\u0442\u0435\u0440\u043e\u0432 \u0434\u043e\u0441\u0442\u0438\u0433 \u0440\u0435\u043a\u043e\u0440\u0434\u043d\u043e \u0432\u044b\u0441\u043e\u043a\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f \u2014 83,9%. \u041d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0442\u043e \u0447\u0442\u043e \u043e\u0431\u0449\u0430\u044f \u0432\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043e\u0441\u0442\u0430\u0435\u0442\u0441\u044f \u0432\u044b\u0441\u043e\u043a\u043e\u0439, \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0438 \u043d\u0430\u0447\u0438\u043d\u0430\u044e\u0442 \u0443\u0434\u0435\u043b\u044f\u0442\u044c \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043d\u043e\u0435 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f\u043c \u043e\u0446\u0435\u043d\u043a\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b. \u0412 \u044d\u0442\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435 \u043e\u043d\u0438 \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u043d\u0430 \u0442\u0430\u043a\u0438\u0435 \u043c\u0435\u0442\u0440\u0438\u043a\u0438, \u043a\u0430\u043a \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442, \u043a\u043b\u0438\u043a\u0438, eye-\u0442\u0440\u0435\u043a\u0438\u043d\u0433, \u0442\u043e \u0435\u0441\u0442\u044c \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u044e\u0442 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f.<\/p>\n\n\n\n<p>\u0412 \u0410\u0437\u0438\u0430\u0442\u0441\u043a\u043e-\u0422\u0438\u0445\u043e\u043e\u043a\u0435\u0430\u043d\u0441\u043a\u043e\u043c \u0440\u0435\u0433\u0438\u043e\u043d\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u043e\u0432 \u0432\u0438\u0434\u0435\u043e \u043d\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u0430\u0445 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u043b\u043e\u0441\u044c \u2014 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u0432\u044b\u0440\u043e\u0441 \u0441 69,2% \u0432 2023 \u0433\u043e\u0434\u0443 \u0434\u043e 88,9% \u0432 2024 \u0433\u043e\u0434\u0443. \u0410\u0432\u0441\u0442\u0440\u0430\u043b\u0438\u044f \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u043c \u0441\u0430\u043c\u044b\u0435 \u0432\u044b\u0441\u043e\u043a\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u043f\u043e\u0441\u0435\u0449\u0430\u0435\u043c\u043e\u0441\u0442\u0438: \u0437\u0434\u0435\u0441\u044c \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440 \u0432\u0438\u0434\u0435\u043e \u043d\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u0430\u0445 \u0434\u043e\u0441\u0442\u0438\u0433 89,8%, \u0430 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u043e\u0432 \u0432\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u044b \u2014 94,9%. \u0421\u0440\u0435\u0434\u043d\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446 \u043d\u0430 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u0445 \u0432 \u0410\u0432\u0441\u0442\u0440\u0430\u043b\u0438\u0438 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 15,75 \u0441\u0435\u043a\u0443\u043d\u0434\u044b, \u0447\u0442\u043e \u043f\u0440\u0435\u0432\u044b\u0448\u0430\u0435\u0442 \u043e\u0431\u0449\u0435\u043c\u0438\u0440\u043e\u0432\u043e\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u0432 13,65 \u0441\u0435\u043a\u0443\u043d\u0434\u044b.<\/p>\n\n\n\n<p>\u0421\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b IAS \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044e\u0442 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u043d\u043e \u0438 \u043e\u0431\u043d\u0430\u0440\u0443\u0436\u0438\u0432\u0430\u044e\u0442 \u0443\u0433\u0440\u043e\u0437\u044b. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0432 \u043c\u0430\u0435 \u044d\u0442\u043e\u0433\u043e \u0433\u043e\u0434\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u043c \u043e\u043f\u0438\u0441\u0430\u043b\u0430 \u043c\u043e\u0448\u0435\u043d\u043d\u0438\u0447\u0435\u0441\u043a\u0443\u044e \u0441\u0445\u0435\u043c\u0443 <a href=\"https:\/\/botfaqtor.ru\/blog\/kaleidoscope-prevrashchaet-smartfony-v-mobilnyy-botnet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kaleidoscope<\/a>, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u0440\u0435\u0432\u0440\u0430\u0449\u0430\u0435\u0442 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u044b \u043d\u0430 Android \u0432 \u0431\u0435\u0441\u043a\u043e\u043d\u0435\u0447\u043d\u044b\u0435 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u043e\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u044b.<\/p>\n\n\n\n<p>\u0422\u0430\u043a\u0436\u0435 \u0440\u0430\u043d\u0435\u0435 \u043c\u044b <a href=\"https:\/\/botfaqtor.ru\/blog\/otchyot-imperva-boty-sozdali-51-trafika-v-2024-godu\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0438<\/a> \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u043e \u043e\u0442\u0447\u0435\u0442\u0443 Imperva, \u0441\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u043a\u043e\u0442\u043e\u0440\u043e\u043c\u0443 \u0432 2024 \u0433\u043e\u0434\u0443 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u0442\u0440\u0430\u0444\u0438\u043a \u0432\u043f\u0435\u0440\u0432\u044b\u0435 \u043f\u0440\u0435\u0432\u044b\u0441\u0438\u043b \u0447\u0435\u043b\u043e\u0432\u0435\u0447\u0435\u0441\u043a\u0438\u0439, \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u0432 51% \u043f\u0440\u043e\u0442\u0438\u0432 49%.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#f6f6f6\">\u0415\u0441\u043b\u0438 \u0432\u044b \u0443\u0441\u0442\u0430\u043b\u0438 \u0442\u0435\u0440\u044f\u0442\u044c \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0437\u0430\u044f\u0432\u043a\u0438 \u0438 \u0445\u043e\u0442\u0438\u0442\u0435 \u0438\u0437\u0431\u0430\u0432\u0438\u0442\u044c\u0441\u044f \u043e\u0442 \u043d\u0435\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0430\u0439\u0442\u0435 <a href=\"https:\/\/botfaqtor.ru\/?utm_source=blog&amp;utm_medium=article&amp;utm_campaign=button&amp;utm_term=may25-news-1&amp;yclid=%7Byclid%7D\" target=\"_blank\" rel=\"noreferrer noopener\">\u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0430\u043d\u0442\u0438\u0444\u0440\u043e\u0434\u0430 Botfaqtor<\/a>. \u0417\u0430\u0449\u0438\u0442\u0438\u043c \u0432\u0430\u0448\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043e\u0442 99,9% \u0431\u043e\u0442\u043e\u0432, \u043f\u043e\u043c\u043e\u0436\u0435\u043c \u0441\u043d\u0438\u0437\u0438\u0442\u044c \u0444\u0440\u043e\u0434 \u0438 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0437\u0430\u044f\u0432\u043a\u0438.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Integral Ad Science (IAS) \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 \u043e\u0442\u0447\u0435\u0442 \u043e \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0443\u0440\u043e\u0432\u043d\u0435 \u0444\u0440\u043e\u0434\u0430 Media Quality Report (MQR) \u0432 2024 \u0433\u043e\u0434\u0443.<\/p>\n","protected":false},"author":2,"featured_media":8896,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[297,71,280,72],"class_list":["post-8895","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-ias","tag-ad-fraud","tag-otchet","tag-fraud"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - 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\u043a\u043e\u0442\u043e\u0440\u044b\u043c \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u044b \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u043a\u0438 \u043d\u0435\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/botfaqtor.ru\/blog\/otchet-ias-uroven-froda-vyros-na-19\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u041e\u0442\u0447\u0435\u0442 IAS: \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u0444\u0440\u043e\u0434\u0430 \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 19% \u2014 \u0411\u043b\u043e\u0433 \u2014 BotFAQtor\" \/>\n<meta property=\"og:description\" content=\"\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u043e\u0442\u0447\u0435\u0442\u0443, \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043c\u043e\u0448\u0435\u043d\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439 \u0432 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445 \u0431\u0435\u0437 \u0437\u0430\u0449\u0438\u0442\u044b \u043e\u0442 \u0444\u0440\u043e\u0434\u0430 \u0432\u044b\u0440\u043e\u0441 \u043d\u0430 19,0% \u2014 \u044d\u0442\u043e \u0432 15 \u0440\u0430\u0437 \u0432\u044b\u0448\u0435, \u0447\u0435\u043c \u0432 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445, \u043a \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u044b \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0431\u043b\u043e\u043a\u0438\u0440\u043e\u0432\u043a\u0438 \u043d\u0435\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/botfaqtor.ru\/blog\/otchet-ias-uroven-froda-vyros-na-19\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0411\u043b\u043e\u0433 - Botfaqtor.ru\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/botfaqtor\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-26T09:20:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-26T09:20:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/botfaqtor.ru\/blog\/wp-content\/uploads\/2025\/05\/otchet-ias-uroven-froda-vyros-na-19.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u0420\u0435\u0434\u0430\u043a\u0446\u0438\u044f Botfaqtor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u0420\u0435\u0434\u0430\u043a\u0446\u0438\u044f Botfaqtor\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/botfaqtor.ru\/blog\/otchet-ias-uroven-froda-vyros-na-19\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/botfaqtor.ru\/blog\/otchet-ias-uroven-froda-vyros-na-19\/\"},\"author\":{\"name\":\"\u0420\u0435\u0434\u0430\u043a\u0446\u0438\u044f Botfaqtor\",\"@id\":\"https:\/\/botfaqtor.ru\/blog\/#\/schema\/person\/ce22ac6d73aaeee950efc8470b124de1\"},\"headline\":\"\u0412 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445 \u0431\u0435\u0437 \u0437\u0430\u0449\u0438\u0442\u044b \u043e\u0442 \u0444\u0440\u043e\u0434\u0430 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